Work Hours: Mon - Fri, 9am - 6pm
hello@grahamseo.com
Chester is a city where heritage tourism and thriving independent businesses compete for attention online. From the historic Rows boutiques to riverside restaurants, local companies need more than generic SEO advice to be found.
I craft data‑driven, ethically‑sound SEO strategies that help Chester businesses rise above the competition and reach new audiences and then implement them with my small dedicated team by my side.
Based just down the road in Ness on the Wirral, we work remotely with clients across Chester and Cheshire, offering the same level of personal attention and results you’d expect from a larger local digital agency
This fully managed SEO service is built specifically for businesses that want consistent results without the stress. Month by month, we help you grow your visibility, attract quality leads, and build lasting authority using real strategy backed by experience, not guesswork.
Here’s what my team and I will take care of for your business website:
We handle all the technical bits. From on-page SEO and crawl improvements to site structure and UX updates, we make sure your website runs smoothly and gets noticed in local search results.
Using real search data and competitive insights, we craft targeted content that ranks and resonates. No recycled filler, just strategic content that connects with your target market.
We focus on quality over quantity. From trusted local citations to genuine authority backlinks, your site earns links that strengthen its reputation and push rankings. All done without spammy tactics.
Every month, you’ll get a clear breakdown of what’s been done, how your rankings have shifted, and what we’re doing next. No jargon, no fluff, just honest, useful insights.
Let us handle getting you found online, while you focus on running and growing your business.
Looking for a trusted SEO expert in Chester? You don’t need more guesswork or another shallow blog post. You need a clear SEO plan from someone who’s dealt with the real issues and knows how to fix them.
My SEO consultancy service is built for moments when rankings have dropped, traffic has stalled, or your current agency isn’t delivering. I step in, identify the problems, and give you the clarity and strategy needed to move forward.
I work with Chester business owners, marketing teams, freelancers and agencies who are tired of vague advice and want real answers. No generic audits. No copy-paste reports. Just tailored industry-specific SEO insight based on data, experience and what actually works.
Whether you need a one-off session or someone to stay close as your go-to SEO expert, I'm here to fit around what you need.
We’ll dig into what’s working, what’s not, and uncover what’s holding your site back from growing in search.
No fluff. No waffle. Just a straight-talking breakdown of what to do, when to do it, and why it matters. Just tailored industry-specific SEO insight based on data, experience and what actually works.
If you're based in Chester and want proper SEO guidance, this is the next step.
Without a clear strategy, SEO becomes just another to-do list with no direction. Strategy is where everything begins. We start by digging deep into real data, analysing the Chester market, studying your competition, and building a plan around genuine search intent.
No recycled templates. No outdated tactics. Every strategy is custom-built around how Google works today — not outdated guesswork from years ago. This is the step most businesses skip, and it’s why they often fail to rank.
Essential for effective keyword research and improving your search engine rankings.
We find out what your ideal customers are really searching for — not what keyword tools guess they might type.
No assumptions. We study what’s already ranking and figure out exactly why it’s working.
You’ll get a clear plan showing what to publish, when to publish it, and how to connect it all to build authority.
If you're serious about improving your SEO, strategy isn't optional — it's the foundation.
Google still values links, but only the ones that actually matter.
My link building is focused on quality, not volume. I build genuine authority through relevant citations, niche placements, and trusted sites that make sense for your business. Everything is done properly — no outsourcing, no shortcuts, and definitely no low-effort guest posts.
Links are chosen based on what fits your industry and site, not just what’s easy to get.
Whether you serve a specific region or operate UK-wide, I secure links that help where it counts.
You’ll always know where links came from, what they point to, and how they contribute to your progress.
This is link building done right — strategic, focused, and built to support long-term growth.
This isn’t a surface-level audit with a few SEO buzzwords ticked off. It’s a proper forensic teardown of what’s really holding your site back — and exactly how to turn it around.
When rankings drop, traffic dries up, or performance flatlines, generic advice won’t cut it. That’s where I step in. I don’t skim over “meta title missing” issues. I go deeper — crawl efficiency, page structure, internal linking, backlink quality, penalties, site speed, and everything in between.
If something’s broken, I’ll find it. And I’ll tell you exactly what to do, why it matters, and how to fix it in plain, straightforward language.
I’ll dig into Core Web Vitals, indexing errors, crawl budget, site speed, and anything else Google’s bots might be tripping over.
Is your content structured the right way? Are you matching intent? I’ll show you if you’re missing the mark — and how to correct it.
Toxic links, spammy anchor text, irrelevant domains — I uncover link issues that algorithms notice (even if you haven’t).
No noise. No nonsense. Just a clear breakdown of what’s wrong, what’s working, and a direct plan for what comes next. If you want to stop guessing and start fixing, this is the bit that changes everything. If you are serious about improving your SEO in Chester, this is where it all starts - with a forensic investigation and strategy plan
You want a website that launches quickly, looks sharp, works brilliantly on mobile, and ranks well in Google — without the bloated templates, messy code, or months of back-and-forth.
I build high-performing, conversion-focused sites using Breakdance. They’re clean, fast, and built from the ground up with SEO baked in. You won’t get fluff. You’ll get a site that loads fast, turns visitors into leads, and ticks every technical box Google cares about.
This is web design that’s lean, practical, and ready to win from day one.
Clean code, quick load speeds, mobile-first setup — the stuff that helps you rank is baked in, not bolted on later.
No slow dev cycles. No endless revisions. Just a smart, scalable site ready to go live quickly.
Choose from proven layout options, and we’ll shape it around your content, style, and audience — not someone else’s template. I’ll make sure of it by implementing strategies that maximise your online visibility.
Launch faster. Look better. Rank sooner. That’s how Chester web design should be done.
Most hosting is either cheap and slow, or expensive and still crap. My Chester website hosting is different.
What I offer is different — fast, secure UK-based hosting that’s built for performance, backed up daily, and looked after by someone who actually gives a toss. I don’t sell hosting to the public. I provide it for clients whose SEO depends on staying live, fast, and stable.
I don’t hand you off to a ticket system. I sort it myself.
Free SSL, daily backups, and solid uptime. No nonsense.
You won’t be chasing tech support. I’ll handle everything.
I’ll move you across, get it working, and make sure it’s done right.
This is where SEO shifts from being a cost to becoming an asset that maximises your visibility in search engine results. I build lead generation systems that connect every part of your digital marketing — from search to paid ads to landing pages — and turn clicks into customers.
Whether it’s SEO, Google Ads, or Facebook campaigns, everything is designed to work together with one goal: enquiries that convert.
You won’t just see traffic go up. You’ll see what’s working, why it’s working, and how many leads it’s bringing in through organic search efforts.
We don’t just make pages look good — we build them to capture intent, drive action, and maximise conversion.
Call tracking and form capture tell you exactly where leads are coming from, so you can double down on what works to maximise conversion.
Organic and paid campaigns are aligned, not competing, giving you full coverage across the customer journey.
It’s not about vanity metrics. It’s about performance, clarity, and campaigns that pay for themselves.
If you want to stop guessing and start doing SEO the right way, I’ll show you how. This isn’t recycled advice from five-year-old blog posts — it’s proper, hands-on training based on what actually works today.
Whether you're a business owner, marketer, or freelancer wanting to take control of your own SEO, I’ll help you build the knowledge, confidence, and systems to do it properly — and get results.
Tailored to your level, your goals, and your learning style. No filler. No dragging through irrelevant slides.
We don’t work off theory. We dig into your setup, your keywords, your competitors, and make it all make sense.
Need help after the session? You’re not left on your own. I’m available for follow-up support when you need it.
Learn what matters. Skip what doesn’t. And walk away knowing how to run SEO like a pro.
My name is Graham McCormack, and I’ve been helping businesses solve website performance issues for nearly 20 years. Based just outside of Chester in Ness, I’ve built a respected SEO company through word-of-mouth referrals and have worked with websites of all sizes across the globe.
I have a small team that work with me to help with certain tasks but your SEO strategy and the bulk of the work stays with me - I'm too passionate about it!
I've worked with many Chester based companies since 2008 and below I'll show you just some of the results that I can get.
But before we get to that, let me show you some of the ways that I can help you. I know from experience that people need help with all sorts of website related issues, I also know that a lot of people are fed up with digital or SEO agencies who have a fantastic sales pitch but fail to deliver anything of real value.
It's time to change all of that.
Chester blends deep heritage with a dynamic local economy. From the Roman walls and Eastgate Clock to the medieval Rows and the River Dee, the city draws steady footfall from residents and visitors. In this competitive environment, a strong online presence is not just helpful, it is essential.
Whether you trade in the city centre or in areas like Hoole, Handbridge, Upton, or Boughton, a targeted SEO strategy helps your business appear where customers are searching. I focus on local intent for Chester while extending your reach to nearby audiences in Ellesmere Port, Wrexham, and across Cheshire and North Wales.
With a clear understanding of how people search in Chester, I build campaigns that strengthen visibility for shops along the Rows, hospitality near the Roodee racecourse, attractions by Chester Cathedral, and professional services throughout the city. This includes optimising your Google Business Profile, improving on-page signals, earning local citations, and creating content that reflects Chester landmarks like Grosvenor Bridge and the city walls.
If you want more customers to find you online and choose you over competitors, let’s talk about an SEO plan tailored to Chester that supports sustainable growth.
Chester is more than a historic city — it’s a destination that draws thousands of visitors every season. From the iconic Eastgate Clock and Roman walls to Chester Cathedral and the Rows’ unique shopping experience, the city blends heritage with modern attractions that keep people coming back. For local businesses, this creates powerful opportunities to connect with both residents and visitors at peak moments of the year.
Seasonal highlights like the Chester Races at the Roodee, the city’s vibrant Christmas markets, summer boat trips on the River Dee, and cultural events at Grosvenor Park ensure a steady cycle of demand. With a targeted SEO strategy, your business can appear at exactly the right time — when people are searching for phrases such as “best restaurants in Chester,” “things to do in Chester this weekend,” or “Chester hotels near the city walls.”
I create SEO campaigns that tap into Chester’s unique rhythm — aligning your visibility with the city’s busiest periods. Whether you’re a boutique on the Rows, a café in Hoole, an attraction near the Cathedral, or a service provider in the wider Chester area, the right approach ensures you stand out when interest is at its peak.
If your business relies on seasonal footfall and tourism, planning ahead is essential. When Chester is bustling with visitors, your website should be just as active — attracting, engaging, and converting the people most likely to become your customers.
Chester’s business scene is diverse and competitive. From independent shops along the Rows and cafés by the River Dee to professional service firms and attractions near the Cathedral, more local companies are recognising that digital visibility is the foundation of long-term growth. In today’s market, a strong online presence isn’t optional — it’s essential for staying ahead.
With more people turning to Google before choosing where to shop, eat, or book services, Chester businesses that invest in SEO, fast-loading websites, and effective lead generation systems are leading the way. Whether your customers are city residents, day-trippers exploring the Roman walls, or visitors from across Cheshire and North Wales, your ability to be found online directly impacts your success.
My approach helps Chester businesses adapt and thrive in this digital-first environment by combining technical SEO, strategic content, and conversion-focused design. The result is simple — attract the right visitors, build trust, and convert them into loyal customers.
If your Chester business is ready to take the next step in its digital journey, I can help you put the right systems in place to grow online and maintain a competitive edge for years to come.
Chester is a historic and competitive city, attracting both residents and visitors. With so many options available, customers often turn to Google before making decisions. SEO ensures your business is visible in local search results, helping you stand out and win more customers.
Local SEO focuses on connecting your business with people searching nearby. Whether someone is looking for “restaurants near Chester Cathedral” or “shops on the Rows,” local SEO ensures your business appears at the right moment when demand is highest.
Yes. Chester’s attractions — from the Roman walls and Eastgate Clock to the Cathedral and the Roodee — bring steady tourism year-round. SEO can help you capture these seasonal and visitor-driven searches, ensuring your business shows up when people are planning where to eat, shop, or stay.
SEO is a long-term investment. While some improvements can be seen within weeks, most Chester businesses start to see meaningful results within 3–6 months. The exact timeline depends on your competition, website health, and how consistent your SEO efforts are.
No. While I specialise in helping Chester businesses succeed in local search, I also work with companies across Cheshire, North Wales, and the wider UK. This means I can create strategies that capture both local and regional opportunities.
Every type of business in Chester can benefit from SEO — whether you’re a retailer on the Rows, a café in Hoole, a professional service provider in the city centre, or a tourism business attracting visitors to the River Dee. SEO works for any business that wants more visibility and customers.
If you run a business based in Chester then you're a good fit. If you want me and my team to handle everything for you then that's no problem. Alternatively, you may want me to look into an issue related to your website - whatever you need, just reach out!
I already work with a number of agencies either delivering monthly white label SEO or in a training or consultancy capacity. I've done SEO for 20 years so bring a wealth of experience to the table.
There's plenty of work to go around so I'm always more than happy to help you out in whatever way you need it - just let me know how I can help, I promise I don't bite :)
I'm happy to carry out work in your brand name if required.
This client came to me in 2020 having been with a various digital agencies and got nowhere.
I analysed what had happened and set about fixing their mistakes.
I then undertook a new content driven campaign in order to gain topical authority in terms of search queries that had a commercial intent behind them. In this instance this related to people who clearly needed a motoring lawyer.
That same client is still with me all of these years later.
The figures shown above are for the last 12 months.
My client has experienced year on year growth, hired many more members of staff and moved to a dedicated office building.
I've been working with this client for about 6 months. The images above are taken from their Google Search Console and also Ahrefs. They show the total clicks and impressions for their website compared to the first 3 months and also the number of page 1 of Google ranking positions I've achieved for them.
Again, they had been with multiple local Chester SEO agencies and digital marketing companies and were seeing their traffic and revenue drop month on month before "having enough" and trying myself and my team.
The figures shown:
Opening hours
Monday: 09:00 - 18:00
Tuesday: 09:00 - 18:00
Wednesday: 09:00 - 18:00
Thursday: 09:00 - 18:00
Friday :09:00 - 18:00
Company info
Graham SEO Ltd
Company No.10710878
VAT No. 349888132
Office 2, Oaktree Court Business Centre
Mill Ln, Little Neston, Ness
Cheshire, CH64 8TP
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