Work Hours: Mon - Fri, 9am - 6pm
hello@grahamseo.com
SEO, or Search Engine Optimisation, makes sure your business is visible when potential customers search online. If someone in Liverpool looks for products or services you offer, effective SEO ensures your website ranks above competitors and captures more clicks.
It does this by lowering the cost of Information Retrieval for Google and other search engines. Their cost is measured by the number of resources required to "crawl" and understand your website. The easier we make it for them, the easier it is for you to rank higher. We do this with effective technical SEO, On Page optimisation, effective link building and content marketing.
Unlike Pay Per Click (PPC), SEO doesn’t charge you for every visitor. In 2025, a single page can rank for hundreds of keyword variations, making SEO far more cost-effective than trying to pay for all those searches through ads.
Modern SEO also goes beyond standard search results. It helps your business appear across Google’s many features – from AI Overviews and Shopping to the Local Pack and People Also Ask. The goal is simple: maximise your visibility wherever your customers are searching.
The right Liverpool SEO service won’t limit the keywords you target. Instead, it focuses on driving more traffic, boosting visibility, and delivering measurable ROI.
Every business in Liverpool starts with the same challenge: how do you reach the right customers? Some target a local audience across Merseyside, while others aim for a national or even international market. Whether you’re running a service-based business, an eCommerce store, or a hybrid of the two, your growth depends on how visible you are online.
Smart business owners in Liverpool know that success begins with research — understanding what to sell, the size of the audience, and how much competition exists. The next step is building a strong Unique Selling Point (USP) that makes you stand out in search results and convinces customers to choose you over competitors.
But having a USP is only half the battle. Real success comes from execution: refining the customer journey, building trust through service, and turning first-time buyers into long-term loyal customers. This is where SEO in Liverpool becomes critical. Without strong search visibility, even the best business strategy can fall flat.
In today’s digital-first world, your website is your shop window. A tailored Liverpool SEO strategy ensures your business appears when customers search for your products or services. It’s how you compete with bigger brands, grow your online presence, and attract more of the right traffic. With the right SEO expert in Liverpool, you can scale faster, reach further, and achieve measurable growth.
I’m Graham McCormack, and I’ve spent nearly 20 years helping businesses fix underperforming websites. Born in Liverpool and joined the RAF at 23, now based on the Wirral, I’ve built a trusted SEO company through results and reputation, not sales tactics, working with clients locally and around the world.
This isn’t a vague monthly service where you wonder what’s being done. I show you exactly what’s happening, why it matters, and how it moves you forward.
From poor search rankings and technical headaches to email issues, hacks, or tricky site migrations — I’ve seen it all and know how to fix it.
If your website isn’t pulling its weight, I’ll help you turn it around.
Liverpool is a city built on enterprise and innovation, from the thriving digital sector in the Baltic Triangle to the independent retailers, service providers, and hospitality businesses that make the city centre buzz.
But standing out online in such a competitive market isn’t easy.
That’s where we come in. At Graham SEO, we don’t just deliver rankings — we deliver results. With years of experience helping local businesses grow online, we provide the expertise, strategy, and ongoing support you need to turn visibility into real enquiries and customers.
At Graham SEO, my team and I go beyond simply delivering a standard SEO service. As a Liverpool business owner, you need more than rankings – you need real results, support, and a partner who understands every aspect of your digital presence.
For most clients, consultancy is the starting point. Many turn to an SEO specialist like myself rather than a generic marketing agency because they need someone who can actually solve problems. If your web designer, marketing company, or current SEO provider can’t figure it out – I can. With experience dating back to 2008, there’s nothing I haven’t seen before.
Think of me as the "HELP" button.
Keyword research uncovers the search terms Liverpool customers use when looking for businesses like yours. Depending on your goals and target market, you may need:
Local SEO Liverpool – ideal if you want to attract customers across Liverpool, Merseyside, or nearby areas.
National SEO – perfect if you want to reach audiences across the UK.
Ecommerce SEO – essential for businesses selling products online nationwide or internationally.
Most websites already have service and location pages, but the job of a specialist is to expand and refine this into a structure that drives more meaningful traffic. This is the true value of keyword research.
The future of SEO isn’t just keywords – it’s Generative Engine Optimisation (GEO). GEO focuses on building content designed for AI-driven search engines and voice search. Customers in Liverpool may type “SEO Liverpool” when ready to buy, but earlier in their journey they may ask questions like “why did my website traffic drop?”.
By understanding search intent and Natural Language Processing (NLP), we create content that works for both commercial and informational searches. Without GEO, you’ll miss opportunities that competitors will take advantage of.
Your website content needs to be optimised for keywords while also being engaging and useful to your audience. With Semantic SEO, we ensure content is structured around related topics, building authority and signalling to search engines that your site is the best choice in Liverpool for your services.
We build high-quality backlinks from trusted sites, boosting your website’s authority and improving rankings for competitive Liverpool search terms.
Google rewards websites that load quickly, work seamlessly on mobile, and deliver a strong user experience. We make sure your website performs well for both users and search engines.
SEO isn’t just about traffic – it’s about results. We focus on bringing the right people to your site and turning them into enquiries and paying customers.
A beautiful, functional website is the foundation of any successful SEO campaign. In some cases, we may even design websites free of charge when you choose us for SEO services – because your success is our priority.
Reliable, secure, and fast hosting is included for many of our SEO clients at no extra cost.
We handle SSL certificates, domain renewals, content updates, email setup, and more – keeping your Liverpool website secure and up to date.
SEO takes time to reach its full potential, which is why we also offer lead generation and PPC services to get your phone ringing while your campaign builds momentum.
If you have a business that targets people locally then you probably need local SEO (or least you need this within your marketing mix).
National SEO refers to a service that targets people at a national level, this could also includes elements of local SEO too.
ECommerce SEO is like national SEO except instead of selling services you will be selling products. This has a different strategy to national or local SEO.
Of course, you may also be a hybrid of these types of SEO. You may even not be too sure which type you need - don't worry I can guide you to the correct path.
This fully managed service is designed for businesses that want consistent results without the stress. Month by month, with me at the helm and my team at my side, we help you grow your visibility, attract quality leads, and build lasting authority using real strategy backed by experience, not guesswork.
Here’s what my team and I will take care of for your business website:
💻 Website Optimisation
We handle all the technical bits. From on-page SEO and crawl improvements to site structure and UX updates, we make sure your website runs smoothly and gets noticed in local search results.
✍️ Content Strategy & Creation
Using real search data and competitive insights, we craft targeted content that ranks and resonates. No recycled filler, just strategic content that connects with your target market.
🔗 Effective Link Building
We focus on quality over quantity. From trusted local citations to genuine authority backlinks, your site earns links that strengthen its reputation and push rankings. All done without spammy tactics.
📊 Monthly Reports That Make Sense
Every month, you’ll get a clear breakdown of what’s been done, how your rankings have shifted, and what we’re doing next. No jargon, no fluff, just honest, useful insights.
Let us handle getting you found online, while you focus on running and growing your business.
You don’t need more guesswork or another generic blog post — you need a clear SEO plan from someone who has dealt with real challenges and knows how to fix them.
My consultancy service is designed for businesses facing dropped rankings, stalled traffic, or underperforming campaigns from their current agency. I step in, identify the problems, and deliver the clarity and strategy you need to move forward with confidence.
I work with business owners, marketing teams, freelancers, and agencies who are tired of vague advice and want actionable solutions. No cookie-cutter audits. No copy-paste reports. Just tailored, industry-specific SEO insight based on data, proven experience, and what actually works.
✅ Flexible support options
Whether you need a one-off session or an ongoing trusted SEO partner, I adapt to your requirements and provide support that fits around your business.
✅ In-depth analysis of current performance
Together we’ll uncover what’s working, what’s not, and pinpoint the issues holding your site back from growth in search results.
✅ Simple, focused action plans
No jargon, no filler — just a straightforward plan detailing what needs to be done, when to do it, and why it matters. Practical steps you can act on immediately.
If you’re based in Liverpool and want expert SEO guidance that actually makes a difference, this is the next step.
Without a clear strategy, SEO becomes nothing more than a checklist with no real direction. Strategy is where everything starts. We dig into real data, analyse the Liverpool market, study your competition, and build a plan around genuine search intent.
No recycled templates. No outdated tactics. Every strategy is crafted around how Google works today — not guesswork from years gone by. This is the step most businesses skip, and it’s the reason they often fail to achieve lasting rankings.
✅ Keyword and intent mapping
We uncover what your ideal customers are actually searching for — not just what keyword tools predict — giving you a roadmap to higher visibility and stronger results.
✅ Competitor reverse-engineering
No assumptions. We break down what’s already ranking in Liverpool and identify exactly why it works, then apply those insights to your campaign.
✅ Content and link roadmap
You’ll receive a clear, structured plan that shows what to publish, when to publish it, and how to connect it all to build topical authority and long-term trust.
If you’re serious about improving your online presence, strategy isn’t optional — it’s the foundation everything else is built on.
Google still values links — but only the ones that truly matter.
My approach focuses on quality over quantity. I build genuine authority through relevant citations, niche placements, and trusted websites that make sense for your business. Every link is earned the right way — no outsourcing, no shortcuts, and never low-effort guest posts.
✅ Relevance-led strategy
Links are selected based on what fits your industry and website, not just what’s easiest to obtain.
✅ Built for local and national impact
Whether your business serves Liverpool specifically or operates across the UK, I secure links that drive visibility where it matters most.
✅ Transparent reporting
You’ll always know where links came from, the pages they point to, and the role they play in your growth.
This is link building done right — strategic, focused, and designed to support long-term authority and rankings.
This is not a surface-level audit with a few buzzwords ticked off. It is a forensic teardown of what is really holding your site back and exactly how to turn it around for sustainable growth in Liverpool and across Merseyside.
When rankings drop, traffic dries up, or performance plateaus, generic advice will not cut it. I do not stop at meta title checks or basic crawls. I go deeper into crawl efficiency, rendering, page structure, internal linking, backlink quality, potential penalties, Core Web Vitals, site speed, and the technical details in between.
If something is broken, I will find it. You will get a clear explanation of what to fix, why it matters, and how to do it in plain language you can act on.
✅ A technical SEO deep dive can significantly improve your performance in the SERPs.
I examine Core Web Vitals, indexing coverage, robots and noindex directives, canonical clusters, XML sitemaps, server logs for crawl waste, duplicate and thin content, redirect chains, JavaScript rendering issues, and page speed bottlenecks.
✅ On-page and content review
We assess search intent alignment, headings and information architecture, internal linking, schema markup, content gaps, duplication, and topical coverage so key pages can win the queries that matter.
✅ Backlink profile audit
I uncover toxic links, risky anchor patterns, irrelevant domains, link velocity red flags, and authority gaps versus your real competitors. Disavow is recommended only when it is warranted and supported by evidence.
No noise, no nonsense. You get a prioritized action plan that shows what is wrong, what is working, and the exact next steps. If you want to stop guessing and start fixing, this is the part that changes everything.
If you want to stop guessing and start doing SEO the right way, I’ll show you how. This isn’t recycled advice from outdated blog posts — it’s hands-on training built around the strategies that actually work today.
Whether you’re a business owner, marketer, or freelancer looking to take control of your SEO, I’ll help you build the knowledge, confidence, and systems needed to do it properly — and achieve real results.
✅ 1-to-1 or small group training
Sessions are tailored to your experience level, your goals, and your learning style. No filler, no irrelevant slides — just focused training that makes sense.
✅ Live sessions using your own site
We don’t just talk theory. We dig into your website, your keywords, your competitors, and apply SEO principles directly to your setup.
✅ Support that sticks around
Training doesn’t end when the session does. If you need help afterwards, I’m available for ongoing support whenever you need it.
Learn what matters, skip what doesn’t, and walk away knowing how to run SEO with the confidence of a professional.
You need a website that launches quickly, looks sharp, works flawlessly on mobile, and ranks well in Google — without bloated templates, messy code, or months of delays.
I create high-performing, conversion-focused sites using Breakdance. They’re fast, lightweight, and built from the ground up with SEO integrated. No unnecessary extras, just a site that loads quickly, converts visitors into leads, and meets every technical requirement Google cares about.
This is web design that’s lean, practical, and built to perform from day one.
✅ SEO built-in from the start
Clean code, lightning-fast load speeds, and a mobile-first setup — everything that helps you rank is included from the beginning, not bolted on later.
✅ Breakdance for fast, modern builds
No long development cycles. No endless rounds of revisions. Just a smart, scalable site that’s ready to go live quickly.
✅ Tailored to your business
Choose from proven layout structures, and we’ll adapt them to your content, brand, and audience — not someone else’s template. Every detail is shaped to maximise visibility and performance.
Launch faster. Look better. Rank sooner. That’s exactly how it should be done.
Most hosting is either cheap and painfully slow, or overpriced and still unreliable.
What I provide is different — fast, secure, UK-based hosting built for performance. Your site is backed up daily, protected with free SSL, and maintained by someone who actually cares about keeping it live, fast, and stable. I don’t sell hosting to the general public — it’s a service I reserve for clients whose SEO success depends on strong, reliable uptime.
There’s no faceless ticket system here. If something needs fixing, I handle it personally.
✅ Fast UK servers
Free SSL, daily backups, and excellent uptime. No gimmicks, just reliability.
✅ Fully managed by me
You won’t waste time chasing support — I’ll take care of everything directly.
✅ Easy setup and migration
I’ll move your site over, configure it properly, and make sure it runs seamlessly.
Every business has different needs, which is why we never apply a cookie-cutter SEO plan and hope for the best. We take the time to understand your goals, your market, and the challenges standing in the way, then create a strategy built specifically for you.
If you want to stay closely involved, we will keep you updated with clear actions and measurable progress. If you would rather step back and leave it to the experts, my team and I will manage everything for you, driving steady growth, improving visibility, and giving you the time to focus on growing your business with confidence.
I genuinely enjoy working with freelancers and digital agencies and I welcome opportunities to connect with like-minded people. If you are a web designer or run a digital agency in Liverpool or the surrounding area, let’s arrange a meeting and talk about how we can strengthen your online presence. You are welcome to visit me at my office in Ness, just off Chester High Road, or we can meet at a place that works best for you.
I am also open to partnerships and joint ventures with the right people. If our goals align, we can explore the potential of working together to create something meaningful and successful.
Sometimes an SEO issue pops up that needs immediate attention, and waiting for a long-term campaign isn’t an option.
That’s where I come in. I provide one-off, specialist support that tackles urgent problems head-on, restoring stability and performance without delay. All fixes can be delivered under your own branding, so your reputation stays intact, your clients remain confident, and everything continues to run smoothly in the background.
Opening hours
Monday: 09:00 - 18:00
Tuesday: 09:00 - 18:00
Wednesday: 09:00 - 18:00
Thursday: 09:00 - 18:00
Friday :09:00 - 18:00
Company info
Graham SEO Ltd
Company No.10710878
VAT No. 349888132
Office 2, Oaktree Court Business Centre
Mill Ln, Little Neston, Ness
Cheshire, CH64 8TP
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